Our specialty is haircolor cleansing and conditioning.
Our vision is for you to love your haircolor.
We make color fade a thing of the past.
For luxurious and healthy hair.
Stop Fade. Extend haircolor happiness. Our products are 100% Vegan, Gluten-Free. Sulfate-Free. PPD-Free. Ammonia-Free. Peroxide-Free. Cruelty-Free. No Animal Testing. Health and safety are important to us. We only use direct dyes that are safe and FDA/EU compliant.
Voted #1 Hair Product worldwide at Cosmoprof Bologna 2018, the global industry’s most prestigious award for mass and professional products.